My team set protocols for all global sites integrating with cross-functional teams. Working with several agency partners, here are some .twitter examples.
About.
During this process the team did a complete audit to determine for the first time the user journey, content strategy, sub-page stakeholder ownership, and search engine recommendations - all as part of a brand refresh.
Marketing.
Ten-years into Twitter’s existence, this enterprise level exercise sparked a first time, company wide, global mapping of all existing corporate sites and related content strategies.
Careers.
A high priority for the company, this projects was an exercise in cross-functional trust and collaboration.
[NOTE: Since becoming “X” this site is no longer representative of #Studio’s work]